It’s official – “TKO Group” will be the new name for the UFC/WWE merger.
On Tuesday, CNBC confirmed with an Endeavor spokesperson that the new company will be called “TKO Group.” Earlier this month, the Endeavor Group filed a placeholder name in an SEC filing.
The new company will be publicly traded under the initials “TKO.” Once the deal is completed later this year, Endeavor will own a 51% stake in the “TKO Group.” Meanwhile, WWE shareholders will own a 49% stake.
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