As we reported here on eWn, Matt Jackson’s wife, Dana Massie, who has been with All Elite Wrestling since 2019, will leave her position in the company’s advertising division.
Massie has been serving as the Chief Marketing & Merchandising Officer since the launch of AEW in 2019, drawing a seven-figure paycheck annually.
The Wrestling Observer Newsletter is reporting that AEW offered Massie a new deal as her contract expires this weekend. However, Massie informed the company in October about her decision to quit.
The report states, “Dana Massie (Matt Jackson’s wife) finishes with AEW this weekend. She was offered a new deal, but informed AEW in October that she was leaving.
One of the issues with Massie is that while Matt & Nick did sign new deals recently because they got such great deals to stay, there was the feeling that AEW never cleared their names publicly nor allowed them to clear their names over the past year plus.
Part of her leaving, maybe even a big part, was her view on how AEW treated her husband and brother-in-law. She knows everything about it [the fight] and saw most of the key things first hand, and particularly that the company never publicly defended her family which allowed people to argue that they were the ones at fault for the blow up of C.M. Punk.”
Matt Jackson previously stated that Massie decided to leave AEW “on her terms, by her own choice.”
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Dana Massie, the wife of professional wrestler Matt Jackson, is leaving her position in the advertising division of All Elite Wrestling (AEW). Massie has been serving as the Chief Marketing & Merchandising Officer since the launch of AEW in 2019 and has been earning a seven-figure salary annually.
According to the Wrestling Observer Newsletter, AEW offered Massie a new deal as her contract was set to expire this weekend. However, she informed the company in October about her decision to quit. One of the reasons behind her departure is believed to be how AEW treated her husband and brother-in-law, Matt and Nick Jackson.
The report suggests that while Matt and Nick signed new deals recently, there was a feeling that AEW never publicly cleared their names or allowed them to defend themselves over the past year. This lack of public defense may have influenced Massie’s decision to leave the company. It is mentioned that she witnessed firsthand the events surrounding the blow-up between her family and C.M. Punk, and the company’s failure to publicly defend them allowed people to argue that they were at fault for the incident.
Matt Jackson has previously stated that Massie decided to leave AEW “on her terms, by her own choice.”
It is important to note that AEW has not made any official statements regarding Massie’s departure or the reasons behind it.
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In conclusion, Dana Massie, the Chief Marketing & Merchandising Officer of AEW and wife of wrestler Matt Jackson, is leaving her position in the company’s advertising division. The reasons behind her departure are believed to be related to how AEW treated her husband and brother-in-law and their failure to publicly defend them. However, no official statements have been made by AEW regarding Massie’s departure.