Ric Flair and All Elite Wrestling have come to terms on a multi-year agreement, as announced by AEW today.
You can check out the official announcement below:
November 2, 2023 – AEW CEO Tony Khan today announced a multi-year deal with Hall of Famer “Nature Boy” Ric Flair, who surprised fans in attendance and viewers at home during last Wednesday’s AEW: Dynamite show in Philadelphia, marking his historic return to TBS by appearing as Khan’s “special gift” for “The Icon” Sting.
Flair’s AEW debut comes on the heels of his longtime friend Sting’s impending retirement announcement, which will culminate with “The Icon’s” final match at AEW Revolution in 2024. Over the course of their 30-year history, Flair and Sting have shared incredible rivalries, momentous matches and a respected friendship.
Khan also announced that Flair’s Wooooo! Energy will become the exclusive energy drink of AEW. During AEW show dates, select host venues will carry the clean energy drink at concession stands for fans to enjoy. In addition, the beverage will be stocked in the wrestlers’ locker rooms, and will also be seen on the announcers’ desk during live broadcasts. Fans watching at home can experience Wooooo! Energy by ordering via woooooenergy.com.
“Last Wednesday, the ‘Nature Boy’ made his epic return to TBS, more than 35 years since the Flair vs. Sting rivalry first began on the Superstation,” said Khan. “It’s truly an honor to welcome the legend himself – and Wooooo! Energy – to AEW.”
“Ric cemented his legacy as one of the greatest professional wrestlers of all-time long ago, and now his world-renowned persona and his amazing wrestling mind will be major assets to AEW’s programming and our position globally. Most importantly, it’s fitting that the final chapter of Sting’s iconic career will unfold on TBS with Ric Flair by his side.”
“I’ve been in the wrestling business for over 50 years,” said Flair. “Together with AEW and Wooooo! Energy, I’ve never been more excited, and I’ve never had more energy! When the Nature Boy promises a show, you know how it’s gonna go! Wooooo!”
“We’ve all been a part of a ‘Wooooo!’ moment. Time stops, crowds erupt, and people unite to celebrate the extraordinary. It’s electric. You hear it, feel it, and never forget it,” said Chad Bronstein, President and Chairman of Carma HoldCo, parent company of Wooooo! Energy. “This is so much more than a partnership. Together, Ric Flair, AEW and everyone at Wooooo! Energy will create more unforgettable moments for generations of wrestling fans.”
About AEW
Founded by CEO, GM and Head of Creative Tony Khan in 2019, AEW is a red-hot professional wrestling promotion featuring a world-class roster that is injecting new spirit, freshness and energy into the industry. “AEW: Dynamite” airs every Wednesday from 8-10 p.m. ET on TBS, “AEW: Rampage” airs every Friday from 10-11 p.m. ET on TNT, and “AEW: Collision” airs every Saturday from 8-10 p.m. ET on TNT. AEW’s multi-platform content also includes “Being the Elite,” a weekly behind-the-scenes YouTube series, and “AEW Unrestricted,” a weekly podcast series. For more info, check out Twitter.com/AEW; Instagram.com/AEW; YouTube.com/AEW; Facebook.com/AEW.
About Wooooo! Energy
Experience clean energy without the jitters. Inspired by Ric Flair’s iconic catchphrase and brought to you by Carma HoldCo, indulge in delicious Wooooo! Energy in Dragon Fruit, Lemon, and Strawberry Banana flavors. Order now at www.woooooenergy.com and follow the Wooooo! on Instagram and X.
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Ric Flair Signs Multi-Year Deal with All Elite Wrestling
In a surprising announcement, All Elite Wrestling (AEW) revealed that they have reached a multi-year agreement with wrestling legend Ric Flair. The news was made public by AEW CEO Tony Khan, who expressed his excitement about Flair joining the promotion.
Flair’s return to TBS, where he made his mark over 35 years ago, was marked by a special appearance on AEW: Dynamite in Philadelphia. The event was even more significant as it coincided with the retirement announcement of Flair’s longtime friend and fellow wrestling icon, Sting. Flair’s debut in AEW will be closely tied to Sting’s final match at AEW Revolution in 2024, adding an emotional and nostalgic element to the storyline.
One interesting aspect of the deal is the partnership between Flair and AEW’s exclusive energy drink, Wooooo! Energy. The drink will be available at select AEW show venues, including concession stands and wrestlers’ locker rooms. It will also be prominently featured on the announcers’ desk during live broadcasts. Fans who want to experience Wooooo! Energy can order it online through woooooenergy.com.
Tony Khan expressed his admiration for Flair’s legacy and his excitement about the impact he will have on AEW’s programming and global reach. Flair himself shared his enthusiasm for the partnership, stating that he has never been more excited or energetic in his over 50-year career.
The president and chairman of Carma HoldCo, the parent company of Wooooo! Energy, also expressed his excitement about the collaboration. He believes that together with Flair and AEW, they will create unforgettable moments for generations of wrestling fans.
For those unfamiliar with AEW, it is a professional wrestling promotion founded by Tony Khan in 2019. It has quickly gained popularity for its fresh and energetic approach to the industry. AEW’s flagship show, “AEW: Dynamite,” airs on TBS every Wednesday, while “AEW: Rampage” and “AEW: Collision” air on TNT on Fridays and Saturdays, respectively. The promotion also produces behind-the-scenes content on YouTube and a weekly podcast series.
As for Wooooo! Energy, it is an energy drink inspired by Ric Flair’s iconic catchphrase. It offers clean energy without the jitters and comes in flavors like Dragon Fruit, Lemon, and Strawberry Banana. Fans can order it online at woooooenergy.com and follow the brand on Instagram.
The addition of Ric Flair to AEW is undoubtedly a significant development for the promotion and wrestling fans worldwide. With his wealth of experience and larger-than-life persona, Flair is expected to bring a new level of excitement to AEW’s programming. Fans can look forward to witnessing the next chapter in Flair’s storied career and the impact he will have on AEW’s future success.