Friday night’s episode of WWE SmackDown did 2,499,000 viewers on FOX. This is down from the 2,600,000 viewers the show did a week ago.
WWE SmackDown pulled in a 0.76 rating in the key 18-49 demo, which is down from the 0.77 rating from one week ago. Brandon Thurston of WrestleNomics reported the numbers.
WWE SmackDown is averaging a 0.683 demo rating and 2,418,000 million viewers in 2024 to date.
WWE SmackDown Viewership Drops, but Remains Strong in Key Demo
Friday night’s episode of WWE SmackDown saw a slight decline in viewership compared to the previous week. The show, which aired on FOX, attracted 2,499,000 viewers, down from the 2,600,000 viewers it garnered a week ago. Despite the dip in numbers, SmackDown continues to perform well in the key 18-49 demographic, pulling in a 0.76 rating.
The ratings data was reported by Brandon Thurston of WrestleNomics, a reliable source for wrestling industry statistics. Thurston’s report also revealed that the previous week’s episode had achieved a slightly higher rating of 0.77 in the coveted 18-49 demo.
While the drop in viewership may raise concerns for some, it is important to note that WWE SmackDown has maintained a strong presence in the television landscape. In fact, the show has been consistently delivering solid ratings throughout 2024. With an average demo rating of 0.683 and an average viewership of 2,418,000 million, SmackDown has proven to be a reliable draw for WWE.
The 18-49 demographic is particularly significant for advertisers as it represents a key target audience for many brands. Despite the slight decline in rating, SmackDown’s 0.76 rating in this demo indicates that it continues to capture the attention of this important consumer group.
There could be several factors contributing to the drop in viewership. It is worth considering that television viewership patterns have been shifting in recent years, with more people opting for streaming services or consuming content on-demand. Additionally, other competing programming on Friday nights could have drawn some potential viewers away from SmackDown.
However, it is important to view these numbers in context. WWE SmackDown remains one of the most-watched and highly-rated shows in the wrestling industry. Its consistent performance in the 18-49 demo is a testament to its ability to engage and entertain a wide range of viewers.
WWE has been making efforts to adapt to the changing media landscape by expanding its presence on digital platforms and launching its own streaming service, WWE Network. These initiatives aim to provide fans with more options to consume WWE content, which could help mitigate any potential decline in traditional television viewership.
As the wrestling industry continues to evolve, it is crucial for promotions like WWE to adapt and find new ways to engage their audience. While fluctuations in viewership are inevitable, the strong performance of WWE SmackDown in the key 18-49 demo indicates that the show remains a significant player in the world of sports entertainment.
In conclusion, while WWE SmackDown experienced a slight drop in viewership compared to the previous week, it continues to perform well in the key 18-49 demographic. With consistent ratings throughout 2024, SmackDown remains a reliable draw for WWE. As the industry evolves, WWE’s efforts to embrace digital platforms and provide alternative viewing options will be crucial in maintaining and expanding its fan base.