We disclosed last evening on eWn, that there has been a parting of ways between Vince McMahon and Sitrick And Company, the firm that previously represented him before the initiation of the Mr. McMahon docuseries on Netflix.
As per insights provided by the Wrestling Observer, McMahon’s new association is with a different PR agency – Edendale Strategies.
Edendale Strategies came into existence in the year 2018, established by Tony Freinberg. His firm has now been chosen to handle McMahon’s public relations and media strategies in the future.
As per gathered intel, McMahon shifted his choice of representation to Edendale, believing the firm to have a better understanding of the current media landscape. Freinberg’s career history includes roles like Associate Producer at NBC and Agent at the William Morris Agency before it merged with Endeavor.
The mission statement on Edendale Strategies’ official website says that its aim is to aid its clients in “sharpening and accurately conveying their message, particularly in high-pressure scenarios where there is little to zero room for mistakes.”
The Mr. McMahon docuseries can currently be viewed on Netflix.
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