This week’s episode of AEW Dynamite dipped in viewership but was up in the key 18-49 demo rating.
The February 7th edition of AEW Dynamite had 805,000 viewers with a 0.28 rating (366,000 viewers) in the 18-49 key demo and a 0.23 rating in the 18-34 demo.
The Wrestling Observer Newsletter has shared a detailed analysis of the numbers, including a look at each quarter-hour.
AEW Dynamite was #3 for the night on cable and #2 in its time slot. The show beat FOX in both hours and CBS in one hour, making it #4 for all of television in hour one and #3 in hour two.
Compared to last week, AEW Dynamite was down 1.6% in viewers, up 8.6% in 18-49 and up 40.4% in 18-34.
Compared to last year, AEW Dynamite was down 10.5% in viewers, down 5.7% in 18-49 and down 5.3% in 18-34.
AEW Dynamite had 95,000 in men 18-34 (up 21.8%), 64,000 in women 18-34 (up 77.8%), 155,000 in men 35-49 (down 3.7%) and 53,000 in women 35-49 (down 18.5%). The audience was 68.5% male in 18-49.
Q1: Swerve Strickland vs. Hangman Page – 878,000 viewers, 360,000 in 18-49
Q2: Swerve Strickland vs. Hangman Page – 780,000 viewers (down 98,000), 338,000 in 18-49 (down 22,000)
Q3: End of Swerve vs. Page/Samoa Joe promo – 838,000 viewers (up 58,000), 386,000 in 18-49 (up 48,000)
Q4: Toni Storm vs. Red Velvet/Orange Cassidy, Best Friends & Undisputed Kingdom segment – 833,000 viewers (down 5,000), 388,000 in 18-49 (up 2,000)
Q5: Blackpool Combat Club vs. CMLL – 826,000 viewers (down 7,000), 381,000 in 18-49 (down 7,000)
Q6: End of BCC vs. CMLL, The Kingdom attacks Chuck Taylor, Tony Khan announcement/Chris Jericho vs. Konosuke Takeshita – 771,000 viewers (down 55,000), 361,000 in 18-49 (down 20,000)
Q7: End of Jericho vs. Takeshita – 723,000 viewers (down 48,000), 348,000 in 18-49 (down 13,000)
Q8: Sting & Darby Allin vs. Big Bill & Ricky Starks – 787,000 viewers (up 64,000), 377,000 in 18-49 (up 29,000)
Overrun: The Young Bucks attack Sting & Darby – 820,000 (up 33,000), 380,000 in 18-49 (up 3,000)
This week’s episode of AEW Dynamite saw a slight dip in viewership but an increase in the key 18-49 demographic rating. According to the February 7th edition of AEW Dynamite, the show garnered 805,000 viewers with a 0.28 rating (366,000 viewers) in the 18-49 key demo and a 0.23 rating in the 18-34 demo.
The Wrestling Observer Newsletter has provided a detailed analysis of the numbers, including a breakdown of each quarter-hour. AEW Dynamite ranked as the third most-watched show on cable for the night and second in its time slot. The show even surpassed FOX in both hours and CBS in one hour, making it the fourth most-watched program across all of television in hour one and third in hour two.
When compared to the previous week, AEW Dynamite experienced a 1.6% decrease in viewership but an 8.6% increase in the 18-49 demographic and an impressive 40.4% increase in the 18-34 demographic. However, when compared to the same time last year, AEW Dynamite saw a decline of 10.5% in viewership, 5.7% in the 18-49 demographic, and 5.3% in the 18-34 demographic.
Breaking down the viewership by gender and age group, AEW Dynamite attracted 95,000 men aged 18-34 (up 21.8%), 64,000 women aged 18-34 (up 77.8%), 155,000 men aged 35-49 (down 3.7%), and 53,000 women aged 35-49 (down 18.5%). The audience composition was predominantly male, with males aged 18-49 making up 68.5% of the viewership.
Analyzing the quarter-hour ratings, here is a breakdown of the viewership and 18-49 demographic ratings for each segment:
– Q1: Swerve Strickland vs. Hangman Page – 878,000 viewers, 360,000 in 18-49
– Q2: Swerve Strickland vs. Hangman Page – 780,000 viewers (down 98,000), 338,000 in 18-49 (down 22,000)
– Q3: End of Swerve vs. Page/Samoa Joe promo – 838,000 viewers (up 58,000), 386,000 in 18-49 (up 48,000)
– Q4: Toni Storm vs. Red Velvet/Orange Cassidy, Best Friends & Undisputed Kingdom segment – 833,000 viewers (down 5,000), 388,000 in 18-49 (up 2,000)
– Q5: Blackpool Combat Club vs. CMLL – 826,000 viewers (down 7,000), 381,000 in 18-49 (down 7,000)
– Q6: End of BCC vs. CMLL, The Kingdom attacks Chuck Taylor, Tony Khan announcement/Chris Jericho vs. Konosuke Takeshita – 771,000 viewers (down 55,000), 361,000 in 18-49 (down 20,000)
– Q7: End of Jericho vs. Takeshita – 723,000 viewers (down 48,000), 348,000 in 18-49 (down 13,000)
– Q8: Sting & Darby Allin vs. Big Bill & Ricky Starks – 787,000 viewers (up 64,000), 377,000 in 18-49 (up 29,000)
– Overrun: The Young Bucks attack Sting & Darby – 820,000 (up 33,000), 380,000 in 18-49 (up 3,000)
Overall, while AEW Dynamite experienced a slight decrease in viewership compared to the previous week and last year, it saw an increase in the key 18-49 demographic. The show’s quarter-hour breakdown provides insights into which segments attracted the most viewers and the demographic composition during each segment. These numbers offer valuable information for AEW and its advertisers to assess the show’s performance and make informed decisions moving forward.