This week’s edition of AEW Dynamite grew in viewership but dipped in the key 18-49 demographic.
The January 21st show drew 828,000 viewers, a 0.29 rating in the 18-49 key demo, and a 0.22 rating in the 18-34 demo.
The Wrestling Observer Newsletter has shared a detailed look at the numbers, including a breakdown of each quarter-hour.
AEW Dynamite was #1 for the night on cable with no NBA as competition, beating its closest competitor of college basketball at 9:00 PM ET (1,011,000/0.27) and Real Housewives of Beverly Hills (1,081,000/0.24).
Compared to last week, AEW Dynamite was up 2.1% in viewers, down 3.1% in 18-49 and down 12.7% in 18-34.
Compared to last year, AEW Dynamite was down 19.5% in viewers, down 16.3% in 18-49 and down 19.8% in 18-34. It had 109,000 in men 18-34 (down 14.2%), 49,000 in women 18-34 (down 9.3%), 152,000 in men 35-49 (up 11.8%) and 71,000 in women 35-49 (down 6.6%) The audience was 68.5% male in 18-49.
You can check out the quarter-hour numbers below:
Q1: FTR vs. Jon Moxley & Claudio Castagnoli – 996,000 viewers, 424,000 in 18-49
Q2: End of FTR vs. BCC/Orange Cassidy segment – 870,000 viewers (down 126,000), 406,000 in 18-49 (down 18,000)
Q3: Cassidy vs. Mike Bennett – 799,000 viewers (down 71,000), 383,000 in 18-49 (down 23,000)
Q4: End of Cassidy vs. Bennett/Angelo Parker & Ruby Soho segment/Ric Flair meets the Young Bucks/Daniel Garcia & Christian Cage segment – 819,000 viewers (up 20,000), 384,000 in 18-49 (up 1,000)
Q5: End of Garcia & Cage segment/Toni Storm squash/Madison Rayne vs. Deonna Purrazzo – 829,000 viewers (up 10,000), 372,000 in 18-49 (down 12,000)
Q6: End of Purrazzo vs. Rayne/Sting & Darby Allin promo/Wardlow promo – 789,000 viewers (down 40,000), 347,000 in 18-49 (down 25,000)
Q7: Bang Bang Scissor Gang promo/Don Callis promo/Samoa Joe, Swerve Strickland & Brian Cage vs. Hangman Page, Rob Van Dam & HOOK – 777,000 viewers (down 12,000), 382,000 in 18-49 (up 35,000)
Q8: Joe, Swerve & Cage vs. Page, HOOK & RVD – 756,000 viewers (down 21,000), 359,000 in 18-49 (down 23,000)
Overrun: End of Joe, Swerve & Cage vs. Page, HOOK & RVD – 805,000 (up 49,000), 364,000 in 18-49 (up 5,000)
This week’s episode of AEW Dynamite saw an increase in viewership, although it experienced a decline in the key 18-49 demographic. The show, which aired on January 21st, attracted 828,000 viewers, with a 0.29 rating in the 18-49 demographic and a 0.22 rating in the 18-34 demographic.
The Wrestling Observer Newsletter provided a comprehensive analysis of the numbers, including a breakdown of each quarter-hour. AEW Dynamite emerged as the top-rated program for the night on cable, surpassing its closest competitors, college basketball at 9:00 PM ET (1,011,000 viewers with a 0.27 rating) and “Real Housewives of Beverly Hills” (1,081,000 viewers with a 0.24 rating).
In comparison to the previous week, AEW Dynamite saw a 2.1% increase in viewership but experienced a decrease of 3.1% in the 18-49 demographic and a significant drop of 12.7% in the 18-34 demographic.
When compared to the same time last year, AEW Dynamite faced declines of 19.5% in viewership, 16.3% in the 18-49 demographic, and 19.8% in the 18-34 demographic. The show had 109,000 male viewers aged 18-34 (down 14.2%), 49,000 female viewers aged 18-34 (down 9.3%), 152,000 male viewers aged 35-49 (up 11.8%), and 71,000 female viewers aged 35-49 (down 6.6%). The audience was predominantly male, with males making up 68.5% of the 18-49 demographic.
For those interested in a more detailed breakdown of the viewership, the quarter-hour numbers are as follows:
– Q1: FTR vs. Jon Moxley & Claudio Castagnoli – 996,000 viewers, 424,000 in the 18-49 demographic
– Q2: End of FTR vs. BCC/Orange Cassidy segment – 870,000 viewers (down 126,000), 406,000 in the 18-49 demographic (down 18,000)
– Q3: Cassidy vs. Mike Bennett – 799,000 viewers (down 71,000), 383,000 in the 18-49 demographic (down 23,000)
– Q4: End of Cassidy vs. Bennett/Angelo Parker & Ruby Soho segment/Ric Flair meets the Young Bucks/Daniel Garcia & Christian Cage segment – 819,000 viewers (up 20,000), 384,000 in the 18-49 demographic (up 1,000)
– Q5: End of Garcia & Cage segment/Toni Storm squash/Madison Rayne vs. Deonna Purrazzo – 829,000 viewers (up 10,000), 372,000 in the 18-49 demographic (down 12,000)
– Q6: End of Purrazzo vs. Rayne/Sting & Darby Allin promo/Wardlow promo – 789,000 viewers (down 40,000), 347,000 in the 18-49 demographic (down 25,000)
– Q7: Bang Bang Scissor Gang promo/Don Callis promo/Samoa Joe, Swerve Strickland & Brian Cage vs. Hangman Page, Rob Van Dam & HOOK – 777,000 viewers (down 12,000), 382,000 in the 18-49 demographic (up 35,000)
– Q8: Joe, Swerve & Cage vs. Page, HOOK & RVD – 756,000 viewers (down 21,000), 359,000 in the 18-49 demographic (down 23,000)
– Overrun: End of Joe, Swerve & Cage vs. Page, HOOK & RVD – 805,000 viewers (up 49,000), 364,000 in the 18-49 demographic (up 5,000)
These numbers provide a detailed insight into the viewership trends throughout the episode, highlighting which segments attracted the most attention and which ones experienced a decline in viewership.
Overall, while AEW Dynamite saw an increase in viewership compared to the previous week, it faced a decline when compared to the same time last year. The show continues to be a strong contender in the cable ratings, consistently outperforming its competitors in various time slots.