WWE has announced an expansion of its partnership with the Ad Council’s “Love Has No Labels” campaign.
According to the announcement, Love Has No Labels will serve as WWE’s first official Heritage Month partner to promote the acceptance and inclusion of all people across religion, gender identity, race, sexual orientation, and disability.
You can check out the official announcement and promo video below:
WWE, ‘Love Has No Labels’ campaign expand partnership
Join WWE and Love Has No Labels throughout the year in celebrating people from all communities and heritages. Visit LoveHasNoLabels.com to learn how you can take action and support a more accepting and inclusive world.
WWE, part of TKO Group Holdings, and the Ad Council’s award-winning “Love Has No Labels” campaign announced an expansion of their partnership. As part of this broader partnership, “Love Has No Labels” will be WWE’s first official heritage month partner, developing new work through the iconic campaign to promote the acceptance and inclusion of all people across race, religion, gender identity, sexual orientation, age and disability.
To launch the expanded partnership, WWE will release an exclusive merchandise collection with unique designs highlighting various heritage months including Black History, Women’s History, Asian American Pacific Islander Heritage, Pride, Hispanic Heritage and Native American Heritage. For each T-shirt sold, a portion of proceeds will go to the Ad Council in support of the “Love Has No Labels” campaign.
Additionally, WWE and “Love Has No Labels” will debut a Heritage Month Public Service Announcement featuring historical activists across communities who have helped to drive social change including Martin Luther King Jr., Maya Angelou, Billie Jean King, Ruth Bader Ginsburg, Cesar Chavez, Roberto Clemente and Harvey Milk. Additionally, the new PSA features Bianca Belair, Becky Lynch, Damian Priest, Sonya Deville and Cody Rhodes. The spot will air throughout the year across WWE programming and social media, as well as on the Ad Council’s channels and network of media partners. Watch the video.
WWE Expands Partnership with “Love Has No Labels” Campaign
World Wrestling Entertainment (WWE) has recently announced an expansion of its partnership with the Ad Council’s “Love Has No Labels” campaign. This collaboration aims to promote acceptance and inclusion of all individuals across various aspects of diversity, including religion, gender identity, race, sexual orientation, and disability.
As part of this partnership, “Love Has No Labels” will become WWE’s first official Heritage Month partner. Together, they will develop new initiatives and campaigns to foster a more accepting and inclusive world. This collaboration signifies WWE’s commitment to celebrating people from all communities and heritages.
To kick off the expanded partnership, WWE will release an exclusive merchandise collection featuring unique designs that highlight different heritage months. These months include Black History, Women’s History, Asian American Pacific Islander Heritage, Pride, Hispanic Heritage, and Native American Heritage. A portion of the proceeds from the sale of these merchandise items will go to the Ad Council in support of the “Love Has No Labels” campaign.
In addition to the merchandise collection, WWE and “Love Has No Labels” will debut a Heritage Month Public Service Announcement (PSA). The PSA will feature historical activists who have played significant roles in driving social change, such as Martin Luther King Jr., Maya Angelou, Billie Jean King, Ruth Bader Ginsburg, Cesar Chavez, Roberto Clemente, and Harvey Milk. The PSA will also include appearances by WWE superstars Bianca Belair, Becky Lynch, Damian Priest, Sonya Deville, and Cody Rhodes. This powerful video will be aired throughout the year on WWE programming and social media platforms, as well as on the Ad Council’s channels and network of media partners.
The expanded partnership between WWE and “Love Has No Labels” demonstrates the organizations’ shared commitment to promoting inclusivity and acceptance. By leveraging WWE’s massive platform and fan base, they aim to reach a wide audience and inspire positive change.
WWE’s collaboration with the Ad Council’s “Love Has No Labels” campaign aligns with the company’s ongoing efforts to support social causes and make a positive impact. Through this partnership, they hope to create a more inclusive world where diversity is celebrated and everyone feels accepted.
To learn more about how you can support the “Love Has No Labels” campaign and take action towards a more accepting and inclusive world, visit LoveHasNoLabels.com. Together, we can make a difference and promote love and acceptance for all.