Some of you may have noticed that Jey Uso’s “Yeet” t-shirt was blurred from all of the footage on last night’s episode of WWE RAW from Albany, New York. Additionally, Uso never used the word on last night’s show.
The reason for this is likely because independent wrestler Kasey Scott Huffman filed to trademark “Yeet” and “Yeet Movement” back in 2021. Clearly, WWE was unaware of this.
Huffman applied for the trademarks as entertainment services pertaining to pro wrestling. For what it’s worth, the application has been suspended since October of last year after Huffman was notified in April of that year of some issues with the application related to (per the suspension notice):
“REFUSAL – MATERIAL MISMATCH WITH SPECIMEN
REFUSAL – NONMATERIAL MISMATCH WITH SPECIMEN
REFUSAL – SPECIMEN DOES NOT SHOW USE IN COMMERCE
POTENTIAL REFUSAL – PRIOR-FILED APPLICATION”
Jey Uso started using the “Yeet” catchphrase at the post-WWE Fastlane 2023 media scrum in early October. As of this writing, WWE has not filed to trademark the term.
It remains to be seen whether WWE makes a deal with Huffman as they’ve done to acquire trademarks in the past. It doesn’t appear that any agreement has been reached between the two sides so far. Obviously, there is a ton of money to be made if WWE can acquire the trademark.
Finally, all of Jey Uso’s “Yeet” t-shirts have been pulled from WWEShop.com for the time being.
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In a surprising turn of events, Jey Uso’s “Yeet” t-shirt was blurred out in all the footage from last night’s episode of WWE RAW. This has left many fans wondering why the word was censored and if there is any significance behind it. As it turns out, the reason behind this is a trademark issue that WWE seems to have overlooked.
Independent wrestler Kasey Scott Huffman filed to trademark the terms “Yeet” and “Yeet Movement” back in 2021, specifically for entertainment services related to pro wrestling. However, the application has been suspended since October of last year due to various issues with the application. These issues include material and non-material mismatches with the specimen and a lack of evidence showing use in commerce.
It was at the post-WWE Fastlane 2023 media scrum in early October that Jey Uso started using the catchphrase “Yeet.” WWE, as of now, has not filed to trademark the term themselves. This raises questions about whether WWE will make a deal with Huffman to acquire the trademark, as they have done in the past. Acquiring the trademark could potentially lead to significant financial gains for WWE.
As of now, no agreement has been reached between Huffman and WWE, and all of Jey Uso’s “Yeet” t-shirts have been pulled from WWEShop.com. It remains to be seen how this trademark issue will be resolved and if WWE will take any further action.
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In conclusion, the blurred “Yeet” t-shirt and absence of the word on WWE RAW were due to a trademark issue involving independent wrestler Kasey Scott Huffman. WWE seems to have unintentionally used the catchphrase without realizing it was trademarked. The resolution of this issue and any potential deal between Huffman and WWE are yet to be determined.